{"id":5460,"date":"2026-06-10T15:51:43","date_gmt":"2026-06-10T12:51:43","guid":{"rendered":"https:\/\/www.gamermarkt.com\/blog\/?p=5460"},"modified":"2026-06-10T15:51:44","modified_gmt":"2026-06-10T12:51:44","slug":"xbox-game-pass-zam-milyonlarca-abone-kaybi","status":"publish","type":"post","link":"https:\/\/www.gamermarkt.com\/blog\/tr\/xbox-game-pass-zam-milyonlarca-abone-kaybi\/","title":{"rendered":"Xbox Game Pass&#8217;e Yap\u0131lan %50 Zam Milyonlarca Aboneye Mal Oldu: Tam S\u00fcre\u00e7 ve G\u00fcncel Durum"},"content":{"rendered":"\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\">Xbox Ba\u015f Strateji Sorumlusu Matthew Ball, Ekim 2025&#8217;teki %50&#8217;lik Game Pass zamm\u0131n\u0131n ard\u0131ndan milyonlarca abonenin hizmeti terk etti\u011fini a\u00e7\u0131klad\u0131. Yeni CEO Asha Sharma fiyatlar\u0131 d\u00fc\u015f\u00fcrd\u00fc, ancak Call of Duty art\u0131k ilk g\u00fcnden Game Pass&#8217;te de\u011fil.<\/p>\n<\/blockquote>\n\n\n\n<p class=\"wp-block-paragraph\">Xbox, Game Pass Ultimate aboneli\u011fine Ekim 2025&#8217;te yapt\u0131\u011f\u0131 %50&#8217;lik dev zamm\u0131n ard\u0131ndan milyonlarca abone kaybetti\u011fini resmen itiraf etti. Xbox Ba\u015f Strateji Sorumlusu Matthew Ball, Summer Game Fest kapsam\u0131nda d\u00fczenlenen The Game Business Live etkinli\u011finde Geoff Keighley ile yapt\u0131\u011f\u0131 r\u00f6portajda &#8220;Birka\u00e7 ay i\u00e7inde milyonlarca abone kaybettik&#8221; ifadesini kulland\u0131. Microsoft&#8217;un \u015eubat 2024&#8217;te a\u00e7\u0131klad\u0131\u011f\u0131 son resmi abone say\u0131s\u0131 34 milyondu; bu rakamdan milyonlarca ki\u015finin ayr\u0131lmas\u0131 ciddi bir darbe anlam\u0131na geliyor.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Ekim 2025&#8217;te Ne Oldu?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Microsoft, 1 Ekim 2025&#8217;te Game Pass sistemini tamamen yeniden yap\u0131land\u0131rd\u0131. Game Pass Core art\u0131k &#8220;Essential&#8221;, Standard ise &#8220;Premium&#8221; olarak yeniden adland\u0131r\u0131ld\u0131. As\u0131l tart\u0131\u015fma yaratan hamle ise fiyatlar oldu: Game Pass Ultimate, ABD&#8217;de ayl\u0131k 19,99 dolardan 29,99 dolara \u00e7\u0131karken, PC Game Pass 11,99 dolardan 16,49 dolara y\u00fckseltildi. T\u00fcrkiye&#8217;de ise Ultimate paketi 309 TL&#8217;den 799 TL&#8217;ye f\u0131rlad\u0131. Bu, yurt d\u0131\u015f\u0131ndaki art\u0131\u015f\u0131n yakla\u015f\u0131k \u00fc\u00e7 kat\u0131na denk geliyordu.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Microsoft zamlar\u0131, Ubisoft+ Classics ve Fortnite Crew aboneliklerinin Ultimate&#8217;a eklenmesiyle ve Xbox Cloud Gaming&#8217;in beta s\u00fcrecinden \u00e7\u0131kmas\u0131yla gerek\u00e7elendirmeye \u00e7al\u0131\u015ft\u0131. Ancak oyuncular i\u00e7in as\u0131l sorun, fiyat\u0131n tek seferde bu denli y\u00fckselmesiydi. Zam duyurusunun ard\u0131ndan Microsoft&#8217;un iptal sayfas\u0131 a\u015f\u0131r\u0131 yo\u011fluktan \u00e7\u00f6kt\u00fc; bu durum tepkinin boyutunu g\u00f6zler \u00f6n\u00fcne serdi.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Call of Duty Fakt\u00f6r\u00fc: 300 Milyon Dolarl\u0131k Kay\u0131p<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Zamm\u0131n arka plan\u0131nda Activision Blizzard&#8217;\u0131n 69 milyar dolarl\u0131k sat\u0131n al\u0131m\u0131 ve Call of Duty&#8217;nin Game Pass&#8217;e eklenmesinin mali y\u00fck\u00fc yat\u0131yordu. Bloomberg&#8217;in haberine g\u00f6re Microsoft, Call of Duty: Black Ops 6&#8217;y\u0131 2024&#8217;te Game Pass&#8217;e koyarak konsol ve PC platformlar\u0131nda 300 milyon dolar\u0131n \u00fczerinde sat\u0131\u015f kayb\u0131na u\u011frad\u0131. PlayStation&#8217;\u0131n Black Ops 6 sat\u0131\u015flar\u0131n\u0131n %82&#8217;sini olu\u015fturdu\u011fu raporland\u0131. Bu tablo, zamm\u0131n Call of Duty kaynakl\u0131 mali bask\u0131y\u0131 telafi etme giri\u015fimi oldu\u011funu a\u00e7\u0131k\u00e7a ortaya koyuyordu.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Asha Sharma D\u00f6nemi ve Fiyat \u0130ndirimi<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Phil Spencer&#8217;\u0131n ayr\u0131lmas\u0131n\u0131n ard\u0131ndan \u015eubat 2026&#8217;da Xbox&#8217;\u0131n ba\u015f\u0131na ge\u00e7en Asha Sharma, h\u0131zla k\u00f6kl\u00fc de\u011fi\u015fiklikler ba\u015flatt\u0131. Nisan 2026&#8217;da s\u0131zd\u0131r\u0131lan bir i\u00e7 yaz\u0131\u015fmada Sharma, Game Pass&#8217;in &#8220;oyuncular i\u00e7in fazla pahal\u0131 hale geldi\u011fini&#8221; ve &#8220;daha iyi bir de\u011fer denklemi&#8221; gerekti\u011fini belirtti. Sadece 8 g\u00fcn sonra, 21 Nisan 2026&#8217;da fiyat indirimi resmen duyuruldu.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u0130ndirimin detaylar\u0131 \u015f\u00f6yle oldu: Game Pass Ultimate ABD&#8217;de ayl\u0131k 29,99 dolardan 22,99 dolara, PC Game Pass ise 16,49 dolardan 13,99 dolara d\u00fc\u015f\u00fcr\u00fcld\u00fc. Ancak bunun bir bedeli vard\u0131: yeni \u00e7\u0131kacak Call of Duty oyunlar\u0131 art\u0131k ilk g\u00fcnden Game Pass&#8217;te yer almayacak, bunun yerine \u00e7\u0131k\u0131\u015ftan yakla\u015f\u0131k bir y\u0131l sonra k\u00fct\u00fcphaneye eklenecek. Mevcut Call of Duty oyunlar\u0131 ise k\u00fct\u00fcphanede kalmaya devam edecek.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">T\u00fcrkiye&#8217;de Game Pass Fiyatlar\u0131 Ne Durumda?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">T\u00fcrkiye&#8217;deki Game Pass fiyatlar\u0131 Nisan 2026 indirimi sonras\u0131 \u015fu \u015fekilde g\u00fcncellendi:<\/p>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><thead><tr><th>Paket<\/th><th>Eski Fiyat<\/th><th>G\u00fcncel Fiyat<\/th><\/tr><\/thead><tbody><tr><td>Game Pass Ultimate<\/td><td>799 TL<\/td><td>529 TL<\/td><\/tr><tr><td>PC Game Pass<\/td><td>449 TL<\/td><td>419 TL<\/td><\/tr><tr><td>Game Pass Premium<\/td><td>449 TL<\/td><td>409 TL<\/td><\/tr><tr><td>Game Pass Essential<\/td><td>269 TL<\/td><td>269 TL<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Ultimate paketi T\u00fcrkiye&#8217;de %33&#8217;l\u00fck bir indirimle 799 TL&#8217;den 529 TL&#8217;ye \u00e7ekildi. Ancak Ekim 2025 \u00f6ncesinde Ultimate&#8217;\u0131n T\u00fcrkiye fiyat\u0131n\u0131n 309 TL oldu\u011fu hat\u0131rland\u0131\u011f\u0131nda, g\u00fcncel fiyat h\u00e2l\u00e2 zam \u00f6ncesinin olduk\u00e7a \u00fczerinde kalmaya devam ediyor. Essential paketinin fiyat\u0131 ise 269 TL&#8217;de sabit tutuldu.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">8 Ayl\u0131k D\u00fc\u015f\u00fc\u015f Sona Erdi mi?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Asha Sharma, Haziran 2026 ba\u015f\u0131nda yapt\u0131\u011f\u0131 a\u00e7\u0131klamada Game Pass&#8217;in &#8220;8 ayl\u0131k bir d\u00fc\u015f\u00fc\u015f d\u00f6neminden&#8221; ge\u00e7ti\u011fini ancak art\u0131k b\u00fcy\u00fcmeye d\u00f6nd\u00fc\u011f\u00fcn\u00fc ve gelir tutundurman\u0131n iyile\u015fti\u011fini belirtti. May\u0131s ay\u0131ndaki i\u00e7 yaz\u0131\u015fmas\u0131nda ise &#8220;Fiyat indiriminden bu yana yeni abone kazan\u0131mlar\u0131n\u0131n artt\u0131\u011f\u0131n\u0131 ve tutundurman\u0131n iyile\u015fti\u011fini g\u00f6rd\u00fck, bu iyi bir ilk ad\u0131m&#8221; ifadelerini kulland\u0131. Matthew Ball da Game Pass&#8217;teki de\u011fi\u015fikliklerin kullan\u0131c\u0131larla &#8220;rezonans&#8221; yaratt\u0131\u011f\u0131n\u0131 s\u00f6yledi.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u00d6te yandan Sharma, durumun hen\u00fcz tam bir toparlanma olmad\u0131\u011f\u0131n\u0131n alt\u0131n\u0131 \u00e7izerek &#8220;Bunu tek bir an ya da tek bir lansmanda \u00e7\u00f6zmeyece\u011fiz. Kal\u0131c\u0131 b\u00fcy\u00fcmeyi geri kazanma yolunda sorunu \u00e7\u00f6zmek i\u00e7in \u00e7ok \u00e7al\u0131\u015fmam\u0131z gerekecek&#8221; dedi.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Xbox&#8217;\u0131n Gelecek Planlar\u0131: Daha Ucuz Katmanlar ve Netflix Ortakl\u0131\u011f\u0131<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Sharma&#8217;n\u0131n vizyonu yaln\u0131zca mevcut fiyatlar\u0131 d\u00fc\u015f\u00fcrmekle s\u0131n\u0131rl\u0131 de\u011fil. The Information&#8217;\u0131n haberine g\u00f6re Sharma, mevcut Essential seviyesinin alt\u0131nda daha uygun fiyatl\u0131 Game Pass katmanlar\u0131 olu\u015fturmay\u0131 de\u011ferlendiriyor. Bu katmanlardan birinin reklam destekli olmas\u0131 planlan\u0131yor; Netflix&#8217;in d\u00fc\u015f\u00fck fiyatl\u0131 reklam destekli plan\u0131na benzer bir model d\u00fc\u015f\u00fcn\u00fcl\u00fcyor. Netflix CEO&#8217;su Greg Peters, Sharma ile &#8220;abonelik paketi fikirleri \u00fczerine g\u00f6r\u00fc\u015f al\u0131\u015fveri\u015finde bulunduklar\u0131n\u0131&#8221; do\u011frulad\u0131.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Windows Central&#8217;\u0131n \u00f6zel haberi ise Xbox Cloud Gaming&#8217;in 2026 y\u0131l\u0131nda reklam destekli eri\u015fim se\u00e7ene\u011fi sunaca\u011f\u0131n\u0131 ortaya koymu\u015ftu. T\u00fcm bunlar, Game Pass&#8217;in daha geni\u015f bir kitleye ula\u015fmak i\u00e7in \u00e7e\u015fitlendirme stratejisine y\u00f6neldi\u011fine i\u015faret ediyor.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Oyuncular \u0130\u00e7in Ne Anlama Geliyor?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Mevcut durumda Game Pass aboneleri daha d\u00fc\u015f\u00fck bir fiyat \u00f6d\u00fcyor ancak en b\u00fcy\u00fck avantajlardan biri olan Call of Duty&#8217;nin ilk g\u00fcnden eri\u015fimi art\u0131k yok. Mevcut Call of Duty oyunlar\u0131 k\u00fct\u00fcphanede kal\u0131yor, ancak gelecekteki oyunlar \u00e7\u0131k\u0131\u015ftan yakla\u015f\u0131k bir y\u0131l sonra eklenecek. Ultimate paket h\u00e2l\u00e2 EA Play, Ubisoft+ Classics, Fortnite Crew, 400&#8217;den fazla oyun ve bulut oyun eri\u015fimini i\u00e7eriyor.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Game Pass&#8217;in 2024&#8217;te 34 milyon, 2025 ortas\u0131nda ise yakla\u015f\u0131k 35 milyon abonesi oldu\u011fu tahmin ediliyordu. &#8220;Milyonlarca&#8221; kay\u0131p ifadesi net bir rakama d\u00f6n\u00fc\u015ft\u00fcr\u00fclmese de, baz\u0131 analistler bu say\u0131n\u0131n 5 ila 10 milyon aras\u0131nda olabilece\u011fini \u00f6ne s\u00fcr\u00fcyor. Buna ra\u011fmen Game Pass, 2025 mali y\u0131l\u0131nda ilk kez 5 milyar dolara yak\u0131n y\u0131ll\u0131k gelir elde etti.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Merak Edilenler<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">Game Pass Ultimate \u015fu an T\u00fcrkiye&#8217;de ka\u00e7 TL?<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Nisan 2026 indirimi sonras\u0131 Game Pass Ultimate T\u00fcrkiye&#8217;de ayl\u0131k 529 TL&#8217;ye d\u00fc\u015f\u00fcr\u00fcld\u00fc. Daha \u00f6nce 799 TL olan fiyat, %33 oran\u0131nda azalt\u0131ld\u0131. Xbox ma\u011fazas\u0131ndan g\u00fcncel fiyat\u0131 do\u011frulamak her zaman m\u00fcmk\u00fcn.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Call of Duty h\u00e2l\u00e2 Game Pass&#8217;te mi?<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Evet, mevcut Call of Duty oyunlar\u0131 Game Pass k\u00fct\u00fcphanesinde kalmaya devam ediyor. Ancak bundan sonra \u00e7\u0131kacak yeni Call of Duty oyunlar\u0131 \u00e7\u0131k\u0131\u015f g\u00fcn\u00fcnde eklenmeyecek; yakla\u015f\u0131k bir y\u0131l sonra k\u00fct\u00fcphaneye dahil edilecek.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Asha Sharma kimdir?<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Asha Sharma, \u015eubat 2026&#8217;da Phil Spencer&#8217;\u0131n ard\u0131ndan Xbox CEO&#8217;su olarak g\u00f6reve ba\u015flad\u0131. Daha \u00f6nce Microsoft b\u00fcnyesinde yapay zeka alan\u0131nda \u00fcst d\u00fczey g\u00f6revler \u00fcstlenmi\u015fti. G\u00f6reve geldikten sonra Game Pass fiyatlar\u0131n\u0131 d\u00fc\u015f\u00fcrmek, konsol m\u00fcnhas\u0131rl\u0131\u011f\u0131na d\u00f6nmek ve ele\u015ftirilen Xbox Gaming Copilot \u00f6zelli\u011fini kald\u0131rmak gibi ad\u0131mlarla dikkat \u00e7ekti.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Xbox konsol \u00fcretmeyi b\u0131rakacak m\u0131?<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Matthew Ball, Summer Game Fest&#8217;teki konu\u015fmas\u0131nda Xbox&#8217;\u0131n konsol \u00fcretmeyi b\u0131rakma plan\u0131 olmad\u0131\u011f\u0131n\u0131 a\u00e7\u0131k\u00e7a belirtti. Hatta Xbox konsollar\u0131na olan talebin \u015fu an arz\u0131 a\u015ft\u0131\u011f\u0131n\u0131 ve \u00fcretimi h\u0131zland\u0131rmaya \u00e7al\u0131\u015ft\u0131klar\u0131n\u0131 s\u00f6yledi.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Game Pass tekrar b\u00fcy\u00fcyor mu?<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Asha Sharma&#8217;n\u0131n Haziran 2026 a\u00e7\u0131klamas\u0131na g\u00f6re Game Pass, 8 ayl\u0131k d\u00fc\u015f\u00fc\u015f\u00fcn ard\u0131ndan b\u00fcy\u00fcmeye geri d\u00f6nd\u00fc ve gelir tutundurma oranlar\u0131 iyile\u015fti. Ancak Sharma bunun hen\u00fcz kal\u0131c\u0131 bir toparlanma olmad\u0131\u011f\u0131n\u0131 ve yap\u0131lmas\u0131 gereken \u00e7ok i\u015f oldu\u011funu da vurgulad\u0131.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Xbox Ba\u015f Strateji Sorumlusu Matthew Ball, Ekim 2025&#8217;teki %50&#8217;lik Game Pass zamm\u0131n\u0131n ard\u0131ndan milyonlarca abonenin hizmeti terk etti\u011fini a\u00e7\u0131klad\u0131. Yeni CEO Asha Sharma fiyatlar\u0131 d\u00fc\u015f\u00fcrd\u00fc, ancak Call of Duty art\u0131k ilk g\u00fcnden Game Pass&#8217;te de\u011fil.<\/p>\n","protected":false},"author":5,"featured_media":5461,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[284],"tags":[],"class_list":["post-5460","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-oyun-haberleri"],"_links":{"self":[{"href":"https:\/\/www.gamermarkt.com\/blog\/tr\/wp-json\/wp\/v2\/posts\/5460","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.gamermarkt.com\/blog\/tr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.gamermarkt.com\/blog\/tr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.gamermarkt.com\/blog\/tr\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/www.gamermarkt.com\/blog\/tr\/wp-json\/wp\/v2\/comments?post=5460"}],"version-history":[{"count":1,"href":"https:\/\/www.gamermarkt.com\/blog\/tr\/wp-json\/wp\/v2\/posts\/5460\/revisions"}],"predecessor-version":[{"id":5462,"href":"https:\/\/www.gamermarkt.com\/blog\/tr\/wp-json\/wp\/v2\/posts\/5460\/revisions\/5462"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.gamermarkt.com\/blog\/tr\/wp-json\/wp\/v2\/media\/5461"}],"wp:attachment":[{"href":"https:\/\/www.gamermarkt.com\/blog\/tr\/wp-json\/wp\/v2\/media?parent=5460"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.gamermarkt.com\/blog\/tr\/wp-json\/wp\/v2\/categories?post=5460"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.gamermarkt.com\/blog\/tr\/wp-json\/wp\/v2\/tags?post=5460"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}